Louis Vuitton Teddy Bear PM GI0791 Dou Dou, Brown Monogram Velvet with Natural Cowhide Collar

The Teddy Bear PM GI0791 turns the Monogram into a soft sculptural collectible with an archival story: a bear first made for Marc Jacobs' Spring-Summer 2005 runway, later rediscovered in the Maison's archives by Virgil Abloh. Brown velvet, a tonal Monogram and a natural cowhide collar give it a warm, quiet presence.

The Piece

Rendered in rich brown velvet with a tonal Monogram and finished with natural cowhide leather at the neck, this bear bridges fashion history, decorative design and traditional teddy-bear construction. It reads as warm and familiar at first glance, then unmistakably Louis Vuitton as the Monogram appears across the plush surface.

The palette is restrained to warm brown and beige. Rather than relying on bright graphics, the bear's identity comes from the interplay of velvet pile and the repeated Monogram woven across the body; the LV initials and Monogram Flowers shift slightly with the direction of the pile, so tone changes under different light. Small rounded ears, compact paws, articulated-looking limbs and a gently modeled muzzle keep the traditional teddy character, while a slim cowhide collar adds an elegant contrast.

The design revisits a bear created under Marc Jacobs for the Spring-Summer 2005 runway collection, reinterpreted in this smaller collectible format after Virgil Abloh found it in the archives; Louis Vuitton describes it as a compact revival of the runway-era design. GI0791 thus connects three eras of the Maison: Marc Jacobs' experimental early-2000s runway period, Abloh's fascination with reworking the archive, and the house's contemporary expansion into collectible interior objects.

Unlike coated canvas, velvet gives the motifs a softer, more atmospheric appearance, and on a three-dimensional object the pattern travels across head, torso, arms and legs rather than staying on a flat panel. The velvet absorbs rather than reflects light, lending the bear an almost antique softness despite its contemporary production. Louis Vuitton's retail price for the model in Japan is ¥309,100.

The neutral palette makes this one of the most versatile Louis Vuitton character objects for display, sitting naturally beside vintage Louis Vuitton luggage, Monogram trunks and hard-sided pieces, fashion books, walnut or oak shelving, leather furnishings, contemporary sculpture, designer toys, neutral luxury interiors and archive fashion displays.

Details

• Maker: Louis Vuitton
• Model: Teddy Bear PM (Dou Dou Teddy Bear)
• Reference: GI0791
• Line: Archival revival of the Marc Jacobs Spring-Summer 2005 runway bear, reinterpreted under Virgil Abloh
• Material: Velvet textile with Monogram pattern; natural cowhide leather collar
• Color: Brown
• Measurements: Official overall approx. 30 × 18 × 14 cm (11.8 × 7.1 × 5.5 in) · Official seated approx. 22.5 × 14 × 18 cm (8.9 × 5.5 × 7.1 in) · Measured overall length approx. 32 cm · Maximum head width including ears approx. 15 cm; minor differences depend on how the soft body and limbs are positioned
• Included: Teddy Bear PM only; no additional accessories
• Production code: MP4262
• Retail reference: ¥309,100 (Louis Vuitton retail price in Japan)

Condition

• Beautiful pre-owned condition; the exterior remains clean overall with no major damage visible.
• Minor flattening or disturbance to portions of the velvet pile from gentle handling and storage.
• Because velvet changes appearance with the direction of its fibers, tonal variation may be more noticeable under directional lighting; please review the photographs for the individual condition.

Authenticity & Care

Reference GI0791 with production code MP4262, in Monogram velvet textile and natural cowhide leather as Louis Vuitton specifies for this model. Every piece is examined and documented in Japan before dispatch and is offered with the Japonista authenticity guarantee.

Delivery from Japan

Packed by hand in Japan and shipped insured and tracked by EMS or an equivalent express service. Import duties and taxes, where applicable, are payable on arrival. Returns follow our published policy.

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